The Switch

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Today, I published my 500th podcast.

It’s like a ‘round-number’ birthday, a big thing and a little thing at the same time.

Big, because it represents a powerful, consistent commitment that I sometimes honestly struggle to understand.

Little, because any number is, after all, just another number.

What I can say for sure is that the podcast is not what I thought it would be.

With an average length of around 6 minutes, I’ve published around 50 hours of material.

When I began, I was following the siren calls of content marketing gurus who promised an ‘easy life’ if only I could create regular content for a year.

They were wrong, of course, but as it transpired I found something much more valuable.

And the journey is just beginning.

What about your story?