Do you see this as weakness or strength?
Three nights ago, I left the house at 3am.
It was wet, dark and dismal.
Moments before, I’d been woken by an intruder.
A loud crack, as our mousetrap slammed shut downstairs.
Now I could hear the creature’s panic as it thrashed against its prison.
I wanted to turn over. I wanted to sleep.
But in the end, I got up, got dressed, and walked him to a nearby field.
We live in a world where empathy is often mistaken for weakness, but that’s wrong, dumb and dangerous.
Business success depends on our ability to see through other people’s eyes.
Empathy is no weakness — it’s a superpower we should search out, celebrate and nurture.
Even when it means getting up at 3am.How can we sell without deeply understanding those we seek to serve?