824: A Different Light

Last night, I saw a local church choir do a Christmas concert. It’s not the kind of thing I do often, but this choir is a little different … my Mum is the musical director.

Here’s the thing. Last night, I got to see my Mum in a different light, in another dimension you might say. And that extra dimension brought all kinds of connections, ideas and value that I don’t see when she’s “being my Mum.”

This is the opportunity we have when we tell better stories about ourselves and our business… the chance to be three dimensional. The chance to connect with other people on a deeper level.

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What about your story?