788: Does Relationship Marketing Scale?

Yesterday, I was chatting with a mate who works in a company I love.

They do their marketing the old-fashioned way, through quality, word of mouth and building long-term relationships.

But this was his question – can relationship marketing scale if we want to significantly grow the business.

I think yes … but you need the foundations in place.

Episode home:
https://StoriesMeanBusiness.com/podcast/788:-Does-Relationship-Marketing-Scale

What about your story?