Cards on the table. This is a super brief topic, but I value its simple power.
These stories that we tell … through our words and our actions, define the stories that others tell about about us.
Persistent, consistent, and frequent stories, delivered to an aligned audience, will earn attention, trust, and action…
Culture beats strategy—so much that culture is strategy.
This Is Marketing: You Can’t Be Seen Until You Learn To See (2018) – Seth Godin
Persistent, consistent, and frequent stories, delivered to an aligned audience, will earn attention, trust, and action…
This Is Marketing: You Can’t Be Seen Until You Learn To See (2018) – Seth Godin
See Also:
On Intangibles | On Leadership | On Mythology | On Storytelling | On Your Story | On Tension | On True Lies
Or choose a path towards stories that mean business.
Explore the art and science of business storytelling. The rabbit hole goes way deeper than you think.
The Business Storytelling Glossary lists the concepts, ideas and definitions that use in my work. Your mileage will vary.
